About Us

Mark & Save : Background

  • Our newest business, Mark & Save Value Retail chain, was conceived and launched by Western International Group in May, 2022.
  • Our stores are dedicated to offering a wide range of quality products at affordable prices, ensuring an exceptional shopping experience for our customers.
  • Mark & Save is a leading large-format value retailer, with branches located in Dubai, Abudhabi, Sharjah and Ajman in UAE.
  • We have successfully expanded to Riyadh, Al Ahsa & Khobar in KSA, Mabella, Barka & Al Khoud in Oman and Fahaheel, Abbasiya and Dajeej in Kuwait. Plans are underway to open our first stores in Qatar soon.
  • There is a long pipeline of new stores under construction or site finalization across GCC.
  • By 2030 we expect to open upto 500 stores across the globe, including India, SEA, North America and Europe.

2500+

Staffs

10,000+

Products

12

Outlets

Concept & Name Of The Store

Mark & Save. -The name : Mark: Represents a bench-mark for quality and savings. Save: highlights our commitment to offer affordable prices.

Mark & Save Value Retail stores are your one-stop shopping destination for all your shopping needs, covering groceries, fashion, health & beauty, cosmetics, home decor, electronics, kitchenware, toys, stationery, snacking & gifting and footwear etc.

We deliver quality products at affordable prices, which we term as ’affordable luxury’.

Additionally, we procure and source our products in large quantities- directly from our partner factories in China, India, Turkey, Europe & the Far East, ensuring the lowest possible prices for our customers.

Award 2024

Target Customers

Profile: our family oriented stores cater to customers of all age groups, with a focus on families. Special focus on bargain seekers and treasure hunters.

Income & Social Class: Lower to Middle and Upper Middle class, cost-conscious customers.

Ethnicity : All ethnic groups residing in the regions where we operate.

Brand Positioning Statement

Brand Benefits:

Customer Loyalty: Build a loyal customer base by offering consistent value and exceptional service.

Best Quality at affordable prices: Provide high-quality products at the best value.

Community Focus: Engage with local communities to foster strong connections and trust.

Brand Discriminator:

Shopping Experience: Fun, affordable, and community-oriented shopping experience with friendly, welcoming & helpful staff.

Product Range: Extensive selection of quality products with unique designs - across various categories.

Functional Benefits:

Wide Product Selection: A diverse range of unique products to meet all customer needs in Good, Better and Best categories.

Exceptional Service: Professional and friendly staff dedicated to providing excellent customer service and easy return policy.

Digital Integration: Use of technology to enhance the shopping experience through digital processes and WeRewards loyalty program, daily in-store promotions, and events.

Emotional Benefits:

Community Bond: Customers will feel a strong sense of belonging and trust with Mark & Save.

Superb Shopping Experience: A pleasant and satisfying shopping experience in a world class retail environment.

Customer Demographics:

Profile: our family oriented stores cater to customers of all age groups, with a focus on families. Special focus on bargain seekers and treasure hunters.

Income & Social Class: Lower to Middle and Upper Middle class, cost-conscious customers.

Ethnicity: All ethnic groups residing in the regions where we operate.